SparcStart for Employer Brand Teams
A bigger employer brand presence. Without a bigger team.
Create more content. Reach more candidates. Build a stronger employer brand.
SparcStart is the all-in-one platform to create, manage, share, and measure your employer brand content.
The platform
One platform. Your entire employer brand program.
Create
Employees and hiring managers film short, authentic clips
Manage
Review, approve, and store every asset in one library
Share
Publish to social, career sites, job postings, and email
Measure
Track usage, engagement, and advocacy performance
Create content at scale
Capture authentic employee and hiring manager videos without complicated production.
One source of truth
Keep every video, image, and employer brand asset in one searchable library.
Be everywhere candidates are
Edit, format, and share content across social media, career sites, job postings, and emails.
Activate employee advocates
Make it easy for employees to share approved content with their networks.
Measure your impact
Track content usage, engagement, and employee advocacy performance.
More content.
More reach.
More impact.
One platform.
Results
Great stories. Real results.
8×
higher response rates to candidate outreach
Global manufacturer whose short employee videos — sent as “Meet your new colleague” InMails — drove watch rates over 50%.
30%
increase in Talent Community participation
Global manufacturer using employee videos to change employer perceptions.
144
employee-generated videos created in 12 months
Education company building its employer brand content library.
Less administration
All the storytelling. None of the headaches.
SparcStart handles the work that makes employer brand content difficult to produce and manage at scale.
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No more chasing employees. Automated requests and reminders.
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No more approval bottlenecks. Built-in review and approval workflows.
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Consent under control. Permissions, tracking, and audit trails.
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Everything at your fingertips. Approved, searchable, ready-to-share assets.
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Results you can demonstrate. Consistent reporting across your content and campaigns.
Less administration. More time to build your employer brand.
Make your employer brand impossible to ignore.
Give your team the platform to create more, reach further, and make every employee story count.
SparcStart turns great employee stories into an employer brand candidates experience everywhere.
Schedule a Demo